Director of Sales and Marketing - Luxury Hotel - Central Africa

Job Decription:

  • Salary: Up to US$54,000 p.a. Net + Expat Benefits
  • Location: Central Africa
  • Candidate must be presently working in Africa and have excellent network across the continent as well as in Middle-East to bring new business

Our client is managing a well-known 5-star hotel in Central Africa. The hotel caters to leisure and business travelers, discerning high net-worth guests, VIPs, celebrities and government dignitaries. To improve the hotel’s market share and target new business from overseas clients/guests, we are now looking for a highly dedicated and an out-of-the-box visionary to work as the Director of Sales and Marketing for this luxury property.

Candidate Background:

  • Candidate must be currently holding the position of Director of Sales and Marketing and have experience of over 5 years in the present position
  • Must have experience within an international branded five-star hotel with over 100 rooms and large F&B facilities
  • Must be a dynamic, go-getter who has a solid history of adding value and bringing in new business
  • Must be able to review and develop existing revenue streams
  • An excellent communicator
  • Must have exceptional African / Middle East experience - this is non-negotiable


  • Strong leadership skills, with the ability to develop and implement new strategies
  • Enhance business needs with the ability to screen potential new business prospects and achieve high turnover at all times
  • Strong understanding of the current market trends
  • Ability to make sound business decisions that will benefit the company’s growth
  • Set goals, plans and prioritize goals for sales tea
  • Planning, directing, organizing and administration of all Sales & Marketing operations
  • Develop and maintain maximum profitability
  • Possess excellent strategic intelligence, and financial acumen
  • Direct the reservations & revenue teams’ programs/activities/ corporate communications, as well as facilitate client development
  • Must be able to design and implement Annual Business Plan and Budget
  • Prepare critical business analysis, policies & procedures and standard performance benchmarks
  • Participate in overseas events/functions/exhibitions necessary to improve the brand’s footprint and market share
  • Improve the hotel’s reach in government networks to develop more business from the government market segment
  • Have sound knowledge of various mainstream hotel systems/software programs
  • Have aggressive and effective selling skills and be responsible in achieving forecasted targets for all accounts
  • Be self-reliant, work with minimum control, supervision, and direction

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